Being my first book, I was obviously naive about the processes involved in moving from writing it, to actually getting it published. After some shopping around and negotiating, I agreed to let Friesen Press guide me through the process.
They have expertise in “cover appeal” based on target market area, appropriate layout, font style and size etc. etc. based on subject matter, and a gazillion other aspects of marketing a book for which they had lots of experience… and I had none!
I am in the process of (yet again!) reading through my draft before giving Friesen Press the okay to load the book into their software and work on layout etc.